In the fast-evolving world of vacation rentals, technology plays a crucial role in transforming customer experiences and driving business success. At Blox, we’re always looking for ways to elevate how our properties are marketed and experienced, which is why we’ve partnered with Matterport, a leader in spatial data technology. This partnership has allowed us to significantly enhance property listings, leading to increased engagement, more bookings, and happier guests.
This is through the use of Matterport immersive 3D technology, which lets guests virtually tour the Blox properties, hence giving them the right feel of space without setting foot inside. Results to date are close to a 12% increase in bookings, thus guaranteeing balanced experiences between property owners and renters.
Thanks to Matterport, property listings featuring immersive virtual tours have equipped Blox's prospective guests with the confidence to book their perfect home. It is really an interactive way that makes the offerings different for Blox and provides a far more engaging and transparent way for guests to explore properties.
Potential guests searching through Blox listings are three times as likely to engage in those properties that feature a Matterport-enabled tour. That increased engagement then directly translates into more bookings, benefiting not only guests but also homeowners.
Partnering with Matterport has been a game changer," said the digital strategy team at Blox. "It is an inexpensive innovative way to showcase our properties, providing so much more to our guests online, which in turn drives more bookings for our homeowners.".
Advanced 3D capture technology at Matterport lets guests virtually walk properties as if they were there. Whether it is to see the layout of the rooms, explore the kitchen, or get an idea about how the bedrooms align with each other, this virtual interaction surely makes them confident to make informed decisions while booking.
Blox digitizes millions of square feet into one interactive, visually appealing user experience, making rentals a whole lot easier. Give the guests a tour of every nook and cranny of a property with their phone or computer at any moment in time, letting them share that experience with friends and family to find the perfect fit.
This will help build trust between guests and property owners, as there is less uncertainty and more confidence in the booking. To Blox, it means more conversions because of full transparency over what they will receive when they arrive.
But one such advantage is toward Matterport in how it makes the whole process so easy on the property owners' side. With the Matterport platform at Blox, property owners or staff can scan homes themselves-quickness, ease, sans professional photographer. In a question of minutes, ready to shine in spectacular 3D, a property can be captured.
That's where Matterport comes in. For less than what a shoot would cost, Blox arms us with top-of-the-line 3D tours, still photography-even teaser videos-that let us push our listings across all social media, websites, and beyond. It's this multi-media approach that really ups the ante in terms of visibility and engagement for every single listing.
The benefits do not stop at marketing, though; Blox gave an even bigger boost to their customer service by taking Matterport's technology to help their guests even better. In any case of questions or doubts concerning something in a property, Blox's customer experience team will easily iron out the problem with that highly detailed virtual tour in no time.
For example, if a guest is not sure about the floor plan of a home, our team can take him through the virtual model over the phone in real time. The result is an incredibly better experience for the guest and a much more personalized and effective service by Blox.
At Blox, it has always been about perfecting that seamless, frictionless guest experience. This is what the partnership with Matterport brought to the next level. No surprise, with such an immersive virtual experience, Matterport was helping drive occupancy rates higher while improving guest satisfaction and smoothing the entire process among all parties involved. Matterport 3D technology lets guests virtually walk through the home in such a way that they have complete assurance upon arrival. It means more conversions for the owner and, therefore, more bookings from the prospects. This way, the vacationer gets a better experience, too. Conclusion: Future of Realty and Holiday Rentals combined using Blox and Matterport As the world's online vacation rental market grows, so does Blox, ever proud to lead the way in innovating, thanks to Matterport. It is the drive for the best possible experience for either a house owner or a renter that drives our commitment, and Matterport helps us achieve that goal by changing the game in the way properties are marketed and experienced. It has really let us do something new, quite different, in offering immersion into the houses for our guests. And the results pretty much speak for themselves: lots more engagement, more bookings, happier customers. At Blox, we’re not just offering vacation homes — we’re offering peace of mind. By adopting cutting-edge technology like Matterport, we’re setting a new standard for the vacation rental experience and ensuring that both guests and homeowners benefit from the best that technology has to offer.